
Priscilla VanderVeer is Vice President, Public Affairs, and leads the development, execution and management of public affairs and communications strategies and activities for PhRMA’s key state, federal and international advocacy priorities. She has more than two decades of experience communicating important health care issues to a wide variety of audiences, including medical, health and patient advocates, policymakers, opinion-leaders and the public. She lives in Annapolis, Maryland with her husband, Ken and their two dogs: Bea Arthur, a tiny 5 lb. Maltese and Henry, a slightly larger-than-average Yorkshire Terrier.
Recent Posts
Insurer and PBM tactics are shifting higher costs to patients with chronic and complex conditions

Health plans are increasingly using deductibles and coinsurance to shift more of the cost of care to chronically ill patients taking brand medicines. As data from IQVIA show, this alarming trend is...
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Rejecting ICER’s bad advice

America leads the world in biomedical innovation today because our system rewards investment in research and discovery of new treatments. Now, with the passage of the Inflation Reduction Act, Dr....
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Three things you should know about recent health care polling

Pollsters have been busy this year tracking public sentiment around the top issues of concern for voters. Recent public polling shows that voters priorities have shifted dramatically over the course...
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Trump administration must defend and protect U.S. innovation

PhRMA recently submitted comments to the Office of the United States Trade Representative (USTR)’s Special 301 Report, calling on the Trump administration to defend American biopharmaceutical...
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New Let’s Talk About Cost TV ad asks: Why aren’t patients sharing in savings at the pharmacy counter?

For the last two years, our Let’s Talk About Cost campaign has sought to answer questions people have about their medicine costs and advance a dialogue on how we can make medicines more affordable...
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Combatting Opioid Abuse: Joint Partnership with the Rx Abuse Leadership Initiative and The National Sheriffs’ Association

The National Sheriffs’ Association (NSA) recently partnered with the Rx Abuse Leadership Initiative (RALI), a dynamic alliance of organizations dedicated to finding solutions to the opioid crisis...
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New research shows increasing medication-assisted treatment rates could prevent 6.1 million overdoses and save over 800,000 lives

New research released this week highlights the barriers that patients face in accessing medication-assisted treatment (MAT) for opioid use disorder (OUD) and the personal, health and societal...
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Researchers bring focus on science and medicine to California’s capital city

Health care issues are often so highly politicized that it’s easy to lose sight of the people behind the scenes, especially the millions of medical professionals that wake up each morning with a...
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SB 17 doesn’t address pressing prescription drug transparency issues for CA voters

California’s SB 17 is one of a number of bills relating to prescription drug transparency around prescription medicine costs that are winding their way through U.S. statehouses.
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17 years (and more) of medical discoveries

Someone asked me recently if donated kidneys last forever. It’s been 17 years and a few days since I received one, which has lasted 17 years longer than I thought it would. That may not be forever,...
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